Fractional CMO & AI in Marketing | RJ Huebert | Pittsburgh
Work With RJ — Direct

You've Got the Budget.
Nobody's Owning the Strategy.

You're spending money on marketing. Maybe a lot of it. But when someone asks "what's the plan?" the room goes quiet. Your agency runs campaigns, your team handles the day-to-day, but nobody is connecting what you're spending to where revenue actually comes from.

You don't need another vendor. You need someone who's built this before — for himself and for clients — sitting at your table and owning the outcome.

RJ Huebert at a media and marketing roundtable in Pittsburgh
Media & Marketing Roundtable · Pittsburgh
Fractional CMO — Lead Generation
$10K/Mo · 3-Month Minimum
AI in Marketing
Paid Speaker
Next: Getting Seen — July 28
Operator, Not Advisor
Three Ways In

Hire Me Directly

A senior marketing brain at your table — without the full-time hire.

01

Fractional CMO

Lead Generation · Ownership, Not Advice

I join your leadership team with one focus: turning your marketing spend into a predictable pipeline. Not advice from the sidelines — ownership. I set the strategy, direct the funnel, oversee the paid media, fix the CRM and follow-up, and report on what matters: revenue.

  • Marketing & lead gen strategy — owned end-to-end
  • Paid media direction: Google, Meta, LinkedIn
  • Offer & funnel development
  • CRM, pipeline & follow-up systems
  • Weekly leadership cadence & straight answers about what's working
$10K/Month · 3-Month Minimum · Fractional
For businesses investing $10K+/mo in marketing that need someone to own the result — a senior marketing executive without the $250K+ full-time hire.
Book a Conversation →
RJ Huebert, fractional CMO, Pittsburgh
Strategy · Funnel · Paid Media · Pipeline · Reporting
RJ Huebert and the HBT Digital team
Audit · Implementation · Team Training
02

AI in Marketing

I Don't Talk About AI. I Run My Business On It.

My agency operates on AI daily — strategy, reporting, content, client systems. Not theory from a conference stage: an actual operating system I use to run a real company. I'll help your team do the same.

  • Audit — where AI actually fits your marketing (and where it's hype)
  • Implementation — AI-driven workflows for content, reporting, lead follow-up & campaign management
  • Training — your team runs it without me
For teams that want the real-world version — built by an operator, not a keynote.
Ask About AI in Marketing →
03

Speaking

Booked to Speak. Paid to Be Useful.
Next Up: Getting Seen — July 28 · Paid-Entry Event

I speak on lead generation, online ads, AI in marketing, and building brands people want to show up for — from a decade of filling starting lines and a six-figure agency's worth of receipts. No recycled keynote. Real campaigns, real numbers, real takeaways your audience can use Monday morning.

  • Keynotes & workshops — lead gen, online ads, AI in marketing
  • Real campaign breakdowns with real numbers
  • Operator experience, not theory
Book RJ to Speak →
RJ Huebert recording a podcast interview
Keynotes · Workshops · Getting Seen — July 28
The CMO Engagement

How It Works

High level — the details come in the conversation.

1

Discovery

What are you trying to build? What's working? What's broken? I dig into your numbers, market, team, and goals.

2

Roadmap

A clear, prioritized plan — not a 60-page deck. What to do first, second, and third to move the needle.

3

Ownership

I'm in the room on a weekly cadence — running the strategy, directing execution, making sure nothing falls through the cracks.

4

Compounding

The plan keeps working — month three, six, twelve. That's why the minimum is three months: real pipeline doesn't happen in thirty days.

Right Fit

Who This Is Built For

Growth-oriented businesses investing in marketing but not seeing the return they expected.

Leadership teams that need a senior marketing brain at the table — without hiring a full-time CMO.

Companies spending $10K+/month on marketing who know they should be getting more out of it.

Owners tired of guessing — ready for someone to say what's working, what isn't, and what to do about it.

This Isn't a Form Fill.
Let's Have a Real Conversation.

If any of this sounds like where you are, I'd rather talk than trade emails. No pitch deck, no hard sell.

Or email me directly: [email protected]